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Vodafone Group

After the launch of Reliance Jio in the market with free internet and unlimited voice calls, the other telecom companies in India are now starting their new unlimited calling plans and limited 4G net for their users.

The companies like Airtel and Idea are offering their new plans including free voice calling with limited internet plans as 1GB of 4G data and 50MB data for the non 4G mobile handset.

Under the new scheme, Vodafone is offering their unlimited calling with Rs. 144 recharge with free roaming on the home network, here users will get 50 Mb free data. Another plan is for Rs. 344 where unlimited calling comes with free roaming among all mobile network and 300mb free data for 4G handset users and also 1Gb data for 4G handset users for 28 days.

Vodafone is not a small player in the telco industry, it is big in the size of consumers and services as well, but the large numbers of their consumers in India do have prepaid numbers and to keep those users with them they need to match the latest rival i.e. Jio.